Snickers NFL – Misfortune Teller

Art Direction – Asset Creation

Client: Snickers – Blippar

For the 2023 Snickers – NFL Ad AR campaign, I had the opportunity to breathe life into a fortune teller machine, inspired by the classic Zoltar-style wonders. In this experience, the legendary TJ Watt reads your fortune, immersing users in an enchanting journey where they also stand a chance to win exciting prizes. Come 2024, the machine was revitalized with a bar dispenser on the back, adding a new layer of interactivity that ignites excitement and delight!

The cabinet was modelled in Blender and textured using Substance Painter. The smoke and fire effects were created in EmberGen and then rendered as sprite sheets to be used in real-time.